
Kauffman's Upholstery
Website & Logo Redesign
Project Background
Kauffman's Upholstery Inc. is a custom upholstery manufacturer in the residential, commercial, and institutional markets. They provide professional services in restoring old furniture and belongings and transform them into beautiful work of art.
Objective
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Redesign custom upholstery website that gives a simplified looks in terms of navigation & content.
Easy website navigation options.
Add more clarity, simple and impactful logo.
Change the color scheme of the website to add more elegance and look professional.
Adding social media link to the website.
Affordability: upfront detailing the cost vs. customization options, that will attract more customers.
Role UX/UI Design, Visual Design
Tools. Adobe XD, Illustrator, Dreamweaver, Zeplin
Goals Redesign a website and logo
Challenges with old website
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Target Audience
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Interior designers, who do private or commercial design consultation.
Individuals who would like to restore some unique piece of furniture or have a rich taste in custom upholstered furniture.
Solution
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Redesign the website with an overall new look, more simplified navigation with more focus on services provided by the client.
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Redesign the logo.
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Site Map

Low Fidelity Wireframes

Mockups
LOGO Process

Final LOGO

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